2016 Baby Maternity Magazine Preferred Choice Award
FOR IMMEDIATE RELEASE
August 16, 2016
RADIUS Receives Multiple 2016 Baby Maternity Awards
Kutztown, PA – Baby Maternity Magazine is a national publication that provides new moms and moms-to-be with the latest industry information on parenting and motherhood. This year marks their 3rd Annual Baby Maternity Awards and RADIUS has been selected to receive two awards in their Oral Hygiene category. RADIUS’ new USDA Organic Children’s Coconut Banana Toothpaste has received the 2016 Top Choice of the Year award and the 2016 Preferred Choice award goes to their innovative Totz Plus™ Toothbrush.
Known for their superior and innovative product designs, RADIUS is stepping into a new market by launching the their first USDA certified organic toothpaste. Their one-of-a-kind formula of organic coconut oil and salt delivers a natural deep clean minus any unpronounceable chemicals or additives. Their USDA Organic Children’s Toothpaste is perfect for ages 6 months and up. Merging the delicious flavours of coconut and banana this unique toothpaste also cleans, polishes and prevents bacteria, without any synthetic ingredients.
Introduced in 2015, the Totz Plus Toothbrush represents the next stage in RADIUS’ innovative, age-specific approach to the changing needs of children as they move through oral care growth stages. With a cool, non-slip rubber grip and the same ambidextrous handle as the Totz™ Toothbrush, the new Totz Plus is designed to support the next phase of a toddler’s oral care needs as they learn to brush on their own.
"We’re thrilled to have not only our Totz Plus Toothbrush but our brand new USDA Organic Children’s Toothpaste recognised by Baby Maternity Awards. RADIUS has always taken our customers’ demands and feedback into account when designing new products and we heard a huge cry from parents for quality children’s toothbrushes that are made in the USA. We also saw a need for a truly organic and safe toothpaste that works and tastes delicious. We’ve been working on our organic toothpaste for more than 5 years in hopes of filling that need and we’re very proud of the product we’ve created. To have our efforts recognised is a great honour and we couldn’t be more excited,” CEO and President, Saskia Foley said.
Baby Maternity Awards judging criteria is based on three factors: usability, functionality, and desirability. Mothers, educators, and potential buyers review and rate products within the following categories:
Baby & Toddler Products
Baby Care Products
Baby Gear & Apparel
Baby Gift Sets
Bath time for Babies & Toddlers
Breast Pumps & Accessories
Cribs Mattresses & Accessories
Diapers & Diaper Bags
Gear & Apparel
Humidifiers & Purifiers
Keepsakes & Collectibles
Nursing Products & Bras
Pacifiers & Teethers
Pillows Blankets & Throws
Sleepers & Bassinets
Slings Swaddles & Wraps
Strollers & Accessories
The Baby Maternity Awards honour products and their manufacturers that have received high ratings and reviews from parents, educators, and industry professionals.
RADIUS, established in 1983, is a certified women-owned consumer products company. It is a leading designer, manufacturer and marketer of specialty toothbrushes, toothpastes, and complementary personal care products, including travel cases and dental floss. RADIUS is a leader in the natural products industry in personal care and is renowned for its combination of innovative designs, premium materials, and eco-conscious manufacturing that redefines ordinary personal care products with the goal of enhancing the quality and enjoyment of everyday routines.
Today RADIUS is proud to be one of the only toothbrush manufacturers still operating in the United States that still manufacturers on its own injection moulding and bristling machines. RADIUS is now certified women-owned and completely vertically integrated; designing, manufacturing, and inspecting all of its products by hand. RADIUS operates and manufactures in a restored feed mill in Kutztown, PA on solar powered machines. Parallel goals of promoting energy-efficient manufacturing and a focus on a clean and cutting-edge design presence sets Radius apart from the rest.